Prowers County—The Great High Prairie—in southeastern Colorado lacks the mountains that people tend to look for when traveling in Colorado. It does not have a popular scenic byway, grand resorts, hot springs, or large attractions. And while the county has some interesting history, including the new Amache National Historic Site, it still did not have a tourism asset that not only drew overnight visitors, but one the community rallied behind.

Prowers County can boast over 400 species of birds that will visit, reproduce, or even stay all year. This is the largest number of bird species in all of Colorado, making the county a mecca for both the serious birder and the casual observer. Birding is a perfect activity for individuals and families, and the county has multiple hotspots that are notorious for finding expected species and the occasional rare or unexpected flyer.

Prowers County also hosts the annual High Plains Snow Goose Festival, a popular event that has tripled in size from 2019 to 2022 while also garnering significant press. This being the case, the Prowers County Lodging Tax Panel, in partnership with DestinationiQ, chose to focus its efforts on avitourism.

Funding Sources:
2023 Colorado Tourism Office Marketing Match Grant
2024 Colorado Tourism Office Marketing Match Grant

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